StudioProduct Dev

Fulfillment 3PLAbout

Typical Project Scope Includes the Following:

Product & Capsule Naming
 

  • Soft-strategy meetings around target audience.
  • Audit, and discussion of what you are looking for out of a name. 
  • Defining, narrowing, and vetting of potential, and/or chosen names. 


Product and Gifting Strategy


  • Development and application of gifting systems that reinforce and develop brand DNA through the mission, pillars, and values.
  • Workshopping and development of unboxing experience. 
  • Outside and parallel soft-market research and content research.


Identity + Typographic Systems

  • Research, evaluation, concepting and design of phyisical products and gifts based on client provided scope. 
  • Development and implementation of brand and material language across touchpoints reinforcing brand voice and strategy. 
  • Defined color-palette including main, secondary, and tertiary colors. 
  • Secondary imagery/treatment design and application as needed. 
  • Data visualization design and organization as needed. 

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